January 2008 Tip of the Month
Yazan: Will Startin | 01 January 2008 | No Comments
Categories: Tips of the Month
Don’t Use Banners!
The futility of banners was first revealed by Ken Evoy’s 5 Pillar Program. Retinal studies have shown that Web surfers actually avoid banners. When banners are on a web page, peoples’ eyes look away!
Ken Evoy has also shown that banners are in fact counterproductive even for the few clicks they generate. Conversion rates [...]
