Affiliate Marketing Review Site Tips
[Improve Your Bottom Line: Part 8]
One of the best ways to promote a product on a niche site is to use a ‘review’ format.
Take for example – a movie. When someone goes online to read about the review, they will tend to believe the reviewer and keep their opinion in mind when they go to a cinema.
Notice however that the person reading the review will probably believe what the reviewer is saying. They don’t sit around wondering if the movie critic is getting affiliate commissions from telling people to watch the movie.
Most of the time, Internet marketers or even niche marketers become too ‘sales pitchy’ when it comes to affiliate product recommendations. They don’t realize that a simple and ‘unbiased’ review will easily sway a buyer’s mind.
If you were to talk about a product as though you were reviewing from a ‘neutral’ point of view, you will be able to get more relevant traffic to your affiliate programs.
You should create titles for your post like – ABC product review, or a review on product XYZ.
After all, people would rather trust a neutral party rather than a salesman.
The best place I’ve found for learning more about this technique, as well as all the other affiliate marketing tactics and techniques is Affiliate Classroom. Join now while they are still taking new students!
Maximizing AdSense
[Improve Your Bottom Line: Part 7]
Using Google AdSense isn’t for every website, and is not nearly as profitable as it used to be. However, you can still use it to your advantage.
Here are 4 ways to tweak your site to make more money from AdSense.
- Use only one format when you are choosing your AdSense layout. The more consistent your design, the easier it is for people to click on your ads. Your goal is to try to ‘mask’ the ads to look more like links within the webpage. Sometimes, they may not feel that they are clicking on AdSense but at least it brings in more money.
- Choose a color that blends with the background of your niche site. Once again, this also improves the clicks on the ads and hence, your income will increase as well.
- Try and locate your AdSense ads where it is easier for people to see. Don’t put them at places where people won’t scroll too because that will prevent them from clicking them (or even seeing them for that matter).
- Go for relevant keywords in your ads. According to some sources, Google doesn’t really care about your content – rather, it scans the title, description and the URL. We don’t know who is right, but make sure you maximize use of keywords in those high-profile fields on your page.
Sales Copy Tweaking Tip #2
[Improve Your Bottom Line: Part 6]
Use Graphics To Make A Point
Usually when people are looking through a sales letter, they do not read the sales letter line by line.
They skim through the sales copy and then jump to the end of the sales copy just to see how much it costs. One of the best ways to reach out to those ‘skimmers’ is to use graphics to tell a picture that catches their attention and makes them stop and read.
For example: If you are selling a membership site that provides the best content for resellers to market themselves, you can tell them:
“Would you rather catch small fishes with what you are doing now or buy this membership and your business will bring in nothing but big fishes?”
The illustrations in these pictures bring home the point!
